Menedžment v izobraževanju – utemeljitve, priložnosti in tveganja

Abstract

The aim of this paper is to examine the implications of introduction of management and academic entrepreneurship into higher education. Our approach to the process of actualizing education management is analytical and critical. The first task implies the analysis of contemporary social processes which justify the introduction of a managerial concept of education, a process which is shaped by the process of globalization, a growing need for higher education, and changes in the way of financing higher education. The second task includes considerations which emerge as an implication of the actualization of management in education, within which curricular reforms are being implemented, as well as the subjects of entrepreneurial education, thus increasing the chances for interdisciplinary research on this subject. However, it is also necessary to pay attention to certain risks that should be considered when it comes to introduction of management in the process of education: (1) the concern due to the growing market orientation which negatively affects the internal autonomy of higher education institutions, (2) reduction of the role of higher-education institutions as critics of society. Additionally, when it comes to academic entrepreneurship, attention should be focused on preventing the violation of academic freedom and scientific reputation in the name of profit, short-term commercial use of new knowledge and commercial sustainability.